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Launch HN: Prism (YC X25) – Workspace and API to generate and edit videos

23 points - today at 4:16 PM


Hey HN — we’re Rajit, Land, and Alex. We’re building Prism (https://www.prismvideos.com), an AI video creation platform and API.

Here’s a quick demo of how you can remix any video with Prism: https://youtu.be/0eez_2DnayI

Here’s a quick demo of how you can automate UGC-style ads with Openclaw + Prism: https://www.youtube.com/watch?v=5dWaD23qnro

Accompanying skill.md file: https://docs.google.com/document/d/1lIskVljW1OqbkXFyXeLHRsfM...

Making an AI video today usually means stitching together a dozen tools (image generation, image-to-video, upscalers, lip-sync, voiceover, and an editor). Every step turns into export/import and file juggling, so assets end up scattered across tabs and local storage, and iterating on a multi-scene video is slow.

Prism keeps the workflow in one place: you generate assets (images/video clips) and assemble them directly in a timeline editor without downloading files between tools. Practically, that means you can try different models (Kling, Veo, Sora, Hailuo, etc) and settings for a single clip, swap it on the timeline, and keep iterating without re-exporting and rebuilding the edit elsewhere.

We also support templates and one-click asset recreation, so you can reuse workflows from us or the community instead of rebuilding each asset from scratch. Those templates are exposed through our API, letting your AI agents discover templates in our catalog, supply the required inputs, and generate videos in a repeatable way without manually stitching the workflow together.

We built Prism because we were making AI videos ourselves and were unsatisfied with the available tools. We kept losing time to repetitive “glue work” such as constantly downloading files, keeping track of prompts/versions, and stitching clips in a separate video editing software. We’re trying to make the boring parts of multi-step AI video creation less manual so users can generate → review → edit → assemble → export, all inside one platform.

Pricing is based on usage credits, with a free tier (100 credits/month) and free models, so you can try it without providing a credit card: https://prismvideos.com.

We’d love to hear from people who’ve tried making AI videos: where does your workflow break, what parts are the most tedious, and what do you wish video creation tools on the market could do?

Source
  • spacecrafter3d

    today at 6:56 PM

    Hey, I've been looking to experiment with Kling 3.0. How does this compare to Higgsfield?

      • rajit

        today at 7:26 PM

        We support Kling 3.0 on our platform, similar to Higgsfield. You can see some presets here: https://prismvideos.com/workspace/templates.

          • spacecrafter3d

            today at 7:35 PM

            What are some reasons I should consider Prism over Higgsfield?

              • rajit

                today at 8:16 PM

                Prism and Higgsfield are both similar in that we bring many AI models into one place. Higgsfield is focused on a number of different use cases - storyboarding, ai filmmaking, and visual effects - while Prism is hyper-focused on short form video.

                You can give Prism a try at https://prismvideos.com - I'm excited to hear your feedback.

    • tcbrah

      today at 5:41 PM

      ive tried like 5 of these all-in-one AI video platforms and always end up back at my own script. the problem isnt the "glue work" between tools honestly - thats like 20 lines of python. the problem is when the platform abstracts over the model APIs so much that you cant access new params when kling or whoever ships an update. how quickly do yall expose new model features when providers update? thats the make or break thing IMO

        • rajit

          today at 5:48 PM

          We access models through Fal (https://fal.ai). We offered day 0 support for Kling 3.0 and launch models on our platform the day they are live.

          Would be curious to see your script.

          • mrieck

            today at 6:28 PM

            I've had that problem with my free Chrome extension: (bring your own fal.ai key)

            https://chromewebstore.google.com/detail/ai-slop-canvas/dogg...

            To be honest it doesn't take long to add a new model/params. It's evaluating the models to see if they're even worth including that takes the most time.

              • rajit

                today at 6:49 PM

                This is a great point. It is challenging to know which models are good at what.

                We've found that Seedance is good at photorealitic faces, Kling is fantastic at generating audio (highest quality model in terms of syncing character's face to the words they say imo), and Sora is great at UGC.

        • today at 5:34 PM

          • informal007

            today at 4:32 PM

            You use the same name with a research writing tool from OpenAI

            https://openai.com/prism

              • aliu327

                today at 4:37 PM

                yeah, SEO has been an issue for us lol

            • deepdarkforest

              today at 4:46 PM

              [flagged]

                • aliu327

                  today at 5:23 PM

                  Prism can be used for more than just advertising! I was just showing one way someone might use our API. People have used us for creative projects, product demos, filmmaking, etc.

                    • alexanderameye

                      today at 7:42 PM

                      Why was the original comment flagged? They had a valid and relevant point.

                      • andyfilms1

                        today at 6:29 PM

                        If I see a company using an AI generated image or video for their product, my first thought will always be, "What are they trying to hide?"

                          • rajit

                            today at 7:25 PM

                            This is a great point, and I agree with you. If a weight loss supplement brand were to use an AI influencer to market their product, it does raise questions about whether their supplement does in fact work on real people.

                            Nevertheless, things are trending more in this direction, and AI influencers will soon become the norm. Brands should be required to disclose when their marketing is AI.

                            It's worth mentioning that AI videos on Prism (and on any platform) do not have to be purely prompt to creative. For example, a brand designer can take an existing creative for a billboard for example and then use AI to generate images of this creative at a train station, in the Louvre, at a bus stop etc (without actually going there and shooting images).

                    • rajit

                      today at 5:06 PM

                      [dead]