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Tell HN: The Google Tenor GIF API has been shut down

20 points - yesterday at 4:43 PM


No public announcement. Just quietly added to killed by google. Step 2 just fails with an error: https://developers.google.com/tenor/guides/quickstart

Hello Tenor API customer,

We're writing to inform you about the deprecation of the Tenor API offering on June 30, 2026. We are making this change to focus our resources on enhancing the main Tenor experience.

The Tenor API has been a valuable tool for many developers. We sincerely appreciate your partnership and the innovative ways you have integrated Tenor into your applications. Your contributions have helped shape the Tenor ecosystem.

What you need to know Key Dates:

Starting January 13, 2026, New API key sign-ups and new integrations will no longer be allowed On June 30, 2026, any API or Ads Distribution Agreements you have with Tenor will be terminated The Tenor API will continue to work for existing integrations until June 30, 2026 Advised Action:

Plan and make any necessary changes before June 30, 2026 Potential Impact:

After June 30, 2026, failure to transition out of the API will return an error message when attempting API requests Thanks for choosing Tenor API.

– The Google Cloud Team

  • Giviberidze

    yesterday at 4:56 PM

    Wow. Here's the free alternative free GIF API with monetization - KLIPY - https://klipy.com/developers You can migrate in few minutes with just base url swap.

      • toomuchtodo

        yesterday at 5:01 PM

        You should mention you are the founder.

          • Giviberidze

            yesterday at 5:24 PM

            You're right - I'm the co-founder of KLIPY

    • sweca

      yesterday at 5:37 PM

      > We are making this change to focus our resources on enhancing the main Tenor experience.

      Is it really that hard to just keep the API running?

        • salimereba

          yesterday at 6:04 PM

          The amount of apps they support it probably costs $50-100m+/year

            • sweca

              yesterday at 7:03 PM

              Ahh I didn't realize it was completely free. That's pretty crazy

      • AlienRobot

        today at 9:58 AM

        >We are making this change to focus our resources on enhancing the main Tenor experience.

        What main Tenor experience?

          • Giviberidze

            today at 10:21 AM

            Website and Gboard integration.

        • micromacrofoot

          yesterday at 6:12 PM

          "Sorry, we have a new way to sell people images that don't belong to us"

          • devreis

            yesterday at 6:05 PM

            well, time to switch to giphy

              • Giviberidze

                yesterday at 6:12 PM

                Try KLIPY also - https://klipy.com/migrate we have much better GIFs, free access and monetization features. It takes 10 minutes to switch from Tenor with base URL swap.

                  • retretret

                    today at 2:52 AM

                    played with your API a bit and ran some searches with contentfilter=high, response objects don’t seem to include a per-item rating / nsfw flag (like GIPHY does)

                    For apps that need strict SFW, is the expectation just to rely on the request-side filtering, or is there additional metadata I should be looking at that might not be documented yet?

            • mwhaat

              yesterday at 4:58 PM

              [dead]